No Sizes. Just PERFECT FITTING SHOES.
Shoes that fit you—and the planet. With expert design and smart 3D scanning, WOA creates custom-fit shoes made just for you, reducing returns and waste while keeping every step comfortable.
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Expertise That Shapes Every Step You Take
At Walking on Air (WOA), our journey began with a shared vision among experts dedicated to transforming the footwear industry. Founded by a leading podiatrist and seasoned entrepreneurs, our team includes technology expertise who have perfected machine learning for precise foot sizing.
Leveraging ReaLift’s 3D scanning and machine learning recommendation engine, we achieve a remarkable 97.5% accuracy in customizing a shoe that will feel fantastic on your feet. This significantly outperforming the 68% accuracy prevalent in online footwear sizing today.
Our team
SoleMates
Meet the passionate minds behind Walking on Air.
Dr. jay lebow
Chief Biomedical Officer & Cofounder
ronald dod
Chief Executive Officer & Cofounder
Alex brill
Chief Product Officer & Cofounder
Peyton Thomas
Head of Support & Brand
Abdallah terrab
Chief Technology Officer & Cofounder
lee bissonnette
Consultant and Advisor
You Will Love The Fit Guaranteed
SUPER COMFY!!!
I absolutely love the feel of these boots. They feel super soft on the inside like my tennis shoes but they have the super nice leather on the top. Would buy again!
WOAH I MEAN... WOA :)
I was a little skeptical with this brand because you never know what you're going to get online but this boot is awesome. It feels great and I didn't know I had a 'wide foot'. The boot fits super well.
SUPER COOL BOOT
Super cool boot. I never realized how poor my old shoe sizes were until I started wearing this custom-fit boot. It was a gamechanger for me and I wish WOA would make tennis shoes.